BRANDING ARCHITECTURE

At Legs Brands, we offer a full suite of services to elevate your presence and carve a niche that resonates with your core values.

Our expertise lies in crafting a brand narrative that not only speaks volumes but also builds a lasting legacy. We understand the pivotal role of branding—it's the scaffolding that supports your vision, the stride in your step towards market dominance.

    • Brand audit

    • Culture audit

    • Strategic analysis

    • Competitor analysis

    • Industry trend analysis

    • Consumer behaviour & shopping insights

    • Surveys

  • Identity

    • Name, tagline, slogan & tone of voice

    • Philosophy, belief system & values

    • Personality, character, language

    • Brand-customer relationship

    • Guidelines

    Visual

    • Logo, brand mark, icons

    • Typography & colour choice

    • Imagery

    • Illustration & animation

    • Photographic & film styling

    • Persona mapping

    • Naming

    • Purpose discovery & implementation

    • Positioning

    • Objectives

    • Communication guidelines

  • We create various touch-points for your brand based on your needs. Here are a few examples:

    • Websites

    • Catalogues

    • Stationery (business cards, letterheads, envelopes)

    • Signage

    • Promotional items

    • Brochures (print & digital)

    • Merchandising

  • We create various packaging (outer, inner & product solutions) for your brand based on your needs. Here are a few examples:

    • Labelling (product & transportation)

    • Bottles & cans

    • Boxes (also incl. sleeves, tags, tissue paper, inserts)

    • Adornment packaging

    • Vehicle wraps

    • Tote bags

  • We help businesses create their complete online platforms & presence from Shopify stores to setting up delivery partners, implementing profiles on review platforms and an inbound marketing strategy

  • 1. DISCOVERY

    We take time getting to know your vision, idea, industry and audience. We research online, survey, interview and study to understand the pain points and the opportunities from a human perspective.

  • 2. DEFINE

    We help align your stakeholders with workshops and discussions to haromize priorities and objectives. This helps us to focus our creative development and strategy for your needs.

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CASE STUDIES

CLIENT: HEY JOE BREWING CO.

CLIENT: AMAPARTS

CLIENT: THE NEW PARADIGM

CLIENT: AHTI INTERIORS

Are you a business owner looking to build your brand? Or a creative looking to find work? Get in touch.

  • We tailor every collaboration to bring the best possible solution to our clients. We work with industry-recognized professionals to elevate the authenticity & quality of our work.

    Our projects always uncover and present unique storytelling shaped by purpose, meaning & uniqueness.

  • Our ambition is to uncover an authentic, genuine identity at the core of the business or project at hand.

    We work with our clients to create bulletproof concepts, multi-layered brand personalities, recognizable visual identities & immersive experiences that exceed expectations.

  • Humanising your business.

    We offer modern branding development strategies coupled with traditional methodology. Embedding purpose at the core of your business by using Ikigai 生きがい

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RATIONAL IN OUR APPROACH; CREATIVE IN DELIVERY

We approach every challenge with fresh thinking, sensibly avoiding ordinary and always thinking out-the-box to enrich each project.

EXPERIENCE & INVESTED

Creative thinkers, designers, strategists, writers and project managers.  A team drawn from a plethora of backgrounds, all striving to change the behaviour of society.

THE WORLD IS CHANGING, ARE YOU?

We believe in a world of rapid, constant change, there has never been a greater need for bold brands that seek authenticity and uniqueness.